Danmarks Medie og Journalisthøjskole
Holly Create was commissioned by The Danish School of Media and Journalism (DMJX) to produce a new brand film for their Visual Communication degree programme. The aim was to capture the energy, ambition, and creativity that define the school and its students.
My role included developing the concept and presenting it to the client. Further more I supported the production process from planning through execution and produced still photographs for ads and website.
The film combines cinematic wide-angle imagery with authentic student-shot iPhone footage and screen recordings of assignments, keeping the students and their work at the heart of the story. A recurring voiceover line — “Do you know the feeling?” — ties it all together, inviting future students into a world of expression and experimentation.
The final result is a vibrant and inspiring film that portrays creativity as something lived and shared at DMJX. The film will launch in february 2026.
Still photographer Koncept development Uplining